BLITZ FRANCHISE EXPANDS INTO EUROPE WITH NEW BASE IN IRELAND
OCTOBER 1, 2026, WATERFORD, IRELAND - Blitz Franchise, a Canadian franchise development firm, is expanding into Europe with the establishment of its new Irish base in Co. Waterford.
The move marks an important milestone in the company’s international growth and will allow Blitz Franchise to bring its franchise development expertise to Irish and European businesses looking to scale their brands, both domestically and into new markets.
Creating Opportunities for Irish Business
Blitz Franchise will support businesses throughout the franchise development process, from evaluating their franchise potential and structuring their model to marketing the opportunity, generating qualified leads and recruiting franchisees.
“There are not many companies in Ireland offering the integrated services that we are bringing to the market.”
– Ali Khan, Vice-President of Blitz Franchise
By establishing a local presence and creating employment across Ireland, the company is bringing its franchise development services to the Irish market. With several brands already working with the company, Blitz Franchise has ambitious plans to continue growing its network and build a strong presence in the Irish franchise market. The company also plans to expand its local team with several new hires in the coming months.
Local Leadership
Blitz Franchise also recognises the importance of having strong local leadership when entering a new market. That is why Blitz Franchise has appointed Tracey Cusack as the new Managing Director of the Irish office. Tracey brings extensive franchise development experience, having helped scale brands including O’Brien’s Sandwich Bars and Camile Thai, as well as leading Thindi from concept through to launch. She also brings 11 years of experience as a business owner, giving her a strong understanding of both the franchisor and operator perspectives.
“I was keen to work with Blitz Franchise due to their experience in this market in Canada, and I’m excited to bring this new streamlined approach to franchise development to Ireland.”
– Tracey Cusack, Managing Director, Blitz Franchise Ireland
Why Ireland?
From a business and franchise perspective, Ireland shares several similarities with Blitz Franchise’s home market of Québec. Both are relatively small, concentrated markets with strong entrepreneurial communities and franchise ecosystems that continue to evolve. For Blitz Franchise, these similarities create an opportunity to build meaningful relationships with local brands while bringing the experience and expertise developed through its work across Canada.
About Blitz Franchise
Founded in Québec City in 2024, Blitz Franchise is an international franchise development firm specialising in franchise strategy, lead generation and franchisee recruitment. In less than two years, the company has supported more than 60 brands and contributed to more than 420 franchise sales. With operations across Canada and now Ireland, Blitz Franchise supports brands looking to expand locally and internationally.
For more information, visit Blitz Franchise Ireland's website.