Blitz Franchise - Privacy Policy

Effective Date: May 22, 2025

Last Updated: May 22, 2025

Scope: Applicable to users across all jurisdictions where Blitz Franchise operates (specifically Quebec, Canada, the European Union, and the United States).

At Blitz Franchise, we are deeply committed to protecting your personal data and respecting your privacy. This policy transparently outlines how we collect, use, share, and protect your information when you use our website and online services.

1. Who We Are and Data Protection Officer

Blitz Franchise (hereinafter referred to as "we", "our", "us", or "the Company") is a company specializing in the development of franchise networks. Our website can be accessed at: https://blitzfranchise.com.

In accordance with applicable legal requirements (such as Law 25 in Quebec and GDPR in Europe), our data management is overseen by:

Data Protection Officer: Jeremy Bessette
Title: President
Contact Email: info@blitzfranchise.com

2. Personal Data We Collect

We collect and process the following categories of information:

Identification Data: First name, last name, email address, phone number.
Professional and Financial Information: Industry sector, interest in a franchise, approximate available investment budget.
Technical or Digital Data: IP address, device identifier, browser type, pages visited, date, time, and duration of visits, traffic source.
Essential Technical Requirement: When you access our website, we automatically receive your IP address or device identifier. Without this information, a technical connection between your device and our servers cannot be established.

3. Collection Methods and Profiling Technologies

Your data is collected through the following technological means:

Contact forms or information request forms on our website.
Lead generation forms via Meta Platforms (Facebook and Instagram).
CRM integration and synchronization via Go High Level (GHL) and Lead Connector.

Cookies and Tracking Technologies

First-Party Cookies: We use cookies created and controlled by our Company to ensure the proper technical functioning of the website.
Third-Party Cookies and Profiling (Meta Pixel): We use third-party technologies to measure the effectiveness of our advertising and build interest profiles.

In compliance with the law, these tracking and profiling technologies are disabled by default. You must actively opt-in by accepting cookies during your first visit.

4. Purposes and Legal Bases for Processing

Your information is collected for specific purposes and relies on strict legal bases:

Performance of Pre-contractual Measures: To open your file, respond to your inquiries, and connect you with our franchise consultants.
Legitimate Interest: To manage our client relationships (CRM) via Go High Level, ensure the security of our IT infrastructure, and analyze overall website performance.
Consent: To send you commercial communications or deploy advertising/profiling cookies. You may withdraw this consent at any time.

5. Methods for Refusing Collection and Consequences

You are entirely free to refuse the collection of your personal information:

Browsing: Refusing tracking cookies does not affect your ability to navigate our website in any way.
Forms: If you decline to fill out our online forms, we will be unable to process your franchise request through this channel. However, you can still contact us directly by email or phone.

6. Who Has Access to Your Personal Information?

Internal Access (Within our organization)

Access is strictly limited to categories of employees who require it to perform their duties:

Sales Team and Franchise Consultants: To review your project and conduct commercial follow-ups.
IT and Marketing Teams: For technical maintenance and performance analysis of our advertising campaigns.

External Access (Sharing with sub-contractors)

We do not sell your data. We share it only with technical sub-contractors bound by strict contractual clauses guaranteeing the protection of your privacy:

Go High Level / Lead Connector: Our Client Relationship Management (CRM) platform.
Meta Platforms: For the synchronization of our advertising lead forms.
Windsor.AI and Looker Studio (Google): For creating consolidated marketing reports.

7. Cross-Border Data Transfers (Outside Quebec and Europe)

Some of our service providers (notably Meta and Go High Level) process and store your data on servers located outside of Quebec and the European Union (primarily in the United States).

We ensure that these transfers are governed by recognized legal safeguards, such as the Standard Contractual Clauses (SCCs) approved by the European Commission or compliance with the EU-U.S. Data Privacy Framework.

8. Data Retention Periods

We retain your data only for as long as necessary to fulfill the intended purposes:

Prospect / Lead Data: Maintained for a maximum of 3 years from your last contact or interaction with us.
Client Data (Contracts): Maintained for the duration of the business relationship + 7 years (to satisfy legal and tax obligations).
Security Log Files (Logs and IP addresses): Retained for a maximum of 1 year for security purposes.
Browsing Cookies: Maximum of 13 months.

9. Your Rights as a Data Subject

Regardless of your place of residence (Quebec, Canada, or Europe), you hold the following rights:

Right of Access and Copy: To check and obtain a copy of the personal data we hold about you.
Right to Rectification: To correct inaccurate, incomplete, or obsolete information.
Right to Erasure (Right to be Forgotten): To request the deletion of your personal data.
Right to Restriction and Objection: To request a restriction on how we use your data or object to its processing (specifically regarding commercial prospecting).
Right to Data Portability: To receive your data in a structured, commonly used format.
Right to Withdraw Consent: To withdraw your consent at any time, without affecting the lawfulness of any processing carried out before its withdrawal.

To exercise your rights, please submit a written request to our officer at: info@blitzfranchise.com. We will respond within a maximum period of 30 days.

If you believe that your rights have not been respected, you have the right to lodge a complaint with a competent supervisory authority (the Commission d'accès à l'information in Quebec or the CNIL / local data protection authority in your European country).

10. Links to Third-Party Websites

Our website may contain links leading to third-party websites (for instance, social networks). Blitz Franchise exercises no control over these external organizations. To use the content or services of these sites, you may first need to accept their specific conditions, including their cookie and privacy policies, which remain entirely outside our control.